The paper discusses stylistic techniques and means of creating a language game on the example of the novel “I am not Pan Jinlian” (2012) by Liu Zhenyun. The emphasis is on the search for new orderings in the language game within the framework of the artistic universe. Studies of Liu Zhenyun’s artistic discourse today are included in various linguistic, literary and cultural landscapes, but they are fragmentary in nature and are presented, as a rule, on local material. The language, artistic features and idiosyncrasy of the writer can be considered practically unexplored, which determines the relevance of this study. The linguistic features of the language game in the works of Liu Zhenyun are consistently considered at three levels in...